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Port of Tacoma selects brandstrata for branding and identity development.

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The Port of Tacoma have selected brandStrata to develop and implement a comprehensive branding and identity development campaign. The campaign will focus on creating a Port of Tacoma brand that reflects its strategic advantages and unique identity now and into the future.

“The Port of Tacoma is a vital international business gateway that is uniquely positioned for growth” said Rene Negron, Managing Partner of brandStrata. “Our efforts will position a refreshed identity that is more aligned with the Port’s renewed vision and strategic direction.”

The Port of Tacoma is a premier global trade gateway with naturally deep water, superior intermodal integration, and expansive land and waterfront. The Port’s international connections, operational efficiencies, and physical agility enables sustainable partnerships with customers, labor, the community, and environment, and provides the catalyst for statewide economic vitality.

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